Video for Business

This short online course walks you through the technical aspects you need to know to create professional business videos, and also help to understand how this fits into the wider marketing mix.

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Is this for you?

Video for Business is suitable for anyone but PAs, EAs, Office Managers, Marketing Assistants, Business Development Managers, entrepreneurs as well as those involved in PR, event management and promotion will most definitely see value in it.

It’s a great skill to develop for any marketing professional or anyone involved in promoting a company online. Adding skills like this to your CV will always be useful and this could really help you stand out when looking for a new job, or promotion.

Award and Associated Qualifications

Awarded 10 CPD points upon successful completion

Start Date


Study Type

In centre, online, or a combination

Training Type



Around 10 hours

About this course

Video for Business has been created to show you that professional videos for your business are within reach. You no longer need thousands of pounds and a full team of experts, to be able to create corporate videos or videos for marketing your company.

Now you can do it! This short online course walks you through the technical aspects you need to know but it also goes much further than that. It shows you how you can use video in business, and helps you understand how this fits into the wider marketing mix.

Video for Business takes you through the basics of understanding how to create a professional video, and it walks you through all elements involved.


With Video for Business you’ll see:

How powerful videos can be * How to create a strategy * How to plan for success *

You’ll learn how to:

  • Create a great video, and what equipment is needed
  • Capture sound and lighting for a professional look
  • Use framing and create strong compositions
  • Convert and edit video files with clickable links
  • Publish and distribute your video on multiple platforms
  • Report on your success with analytics

As a result you’ll be able to create, edit, distribute and monitor the success of videos you produce. You’ll also understand how to reach new audiences and mobile audiences through video.

Video is an increasingly popular medium - customers enjoy it as a communications method, and Google ranks it highly through search engine optimisation, 2 very good reasons to get in the picture!

Video can also help you reach millions of new customers, in a matter of seconds and we’re pretty sure your boss will be interested in that..



Aims and Objectives

Taking you through step by step, Video for Business is here to introduce you to the process of creating videos and to help you feel confident and excited about the opportunities.

At the end of this course you’ll be able to see how you can create a professional looking video for your business, on a budget. You’ll understand how to get the best from technology, and how to then leverage this content to a wide audience.


There are no pre-requisites required for this course.

Finance Options

Wherever possible our training is tailored to your needs. The cost of our training programmes depend on the course(s) you choose and varies according to duration and breadth. Rest assured we have a number of payment options available to ensure the cost of training is affordable and can be worked alongside your other financial commitments. Common ways people fund their training include: - 



  • Flexible payment plans to help you spread the cost* available at many of our centres;
  • You could opt to pay upfront.



Company Funded:

Requesting funding from your employers needn’t be a daunting task. Many employers support and encourage their employees with their professional development and consider it a worthwhile investment to fund any training required.

What we can help with:

  • Providing a comprehensive training programme outlining learning outcomes
  • Tailored personnel letters
  • Communication with finance departments to arrange payment options (upfront or payment plan*).

* Terms and Conditions apply. Speak to a Course Advisor for full information on the options available to you.



Career Path

This course could lead to a rewarding career in digital media. Roles such as Video Editor, Producer, Marketing Manager, Content Producer, Videographer are all possibilities that you could aspire to. 

Video for Business Course Training Centres

Region Training Centre Date
Carlow, Cork, Dublin, Dundalk, Galway, Kerry, Limerick, Maynooth, Mullingar, Naas, Sligo, Swords, Wexford, Waterford, Laois, Courses available
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Whats the difference?

We offer a range of training packages in a range of subject areas and can offer blended learning opportunities to best meet your needs.


Our courses are practical in nature and focus on a single subject and can last anywhere from a few hours to a few days.


Diplomas are designed to give you a complete skillset mapped to a specific career path and contain a number of core and elective courses.

Course Fees?

Click below for more details or call us on 1800 532632.

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